
How It Works
Making Websites CO₂ Neutral
We calculate your website's emissions and buy verified offsets to make it CO₂ neutral. It's that simple.
The Problem
Every time someone visits your website, electricity gets used in three places: the server hosting your site, the internet networks, and the visitor's device. This electricity creates CO₂ emissions.
A single page view uses enough energy to power an LED bulb for 20 minutes. With thousands of visitors, that adds up fast.
Our Simple Solution
We handle everything automatically so you don't have to think about it.
1. Calculate
We estimate your website creates 2.5 grams of CO₂ per visitor. This covers servers, networks, and devices.
2. Offset
Every month, we purchase Gold Standard certified offsets through CoolEffect for various project types.
3. Verify
Get your certificate page with backlink and badge. Deloitte verifies all our offset purchases.
How We Calculate
We use a simple formula: 2.5 grams of CO₂ per visitor. We overestimate on purpose to make sure we cover everything.
If your website gets 20,000 visitors per month:
- • Your website creates 600 kg of CO₂ per year
- • That's like driving 1,500 miles in a car
- • We offset all of it for $350 per year ($29/month)
- • That's less than $1 per day to be CO₂ neutral
Frequently asked questions
Join the CO₂ neutral web
Every pageview matters. Start offsetting your website's emissions today and join hundreds of sites already fighting climate change. Get your verification badge and backlink in minutes.
